Is there such thing as a perfect price point? Well, to get anywhere close to that, you must conduct market research. You also must consider your profit margin. Normally, your margins are 30% or higher. Keep this in mind when determining your prices. Retailers may require a profit margin of greater than 50%, so bear that in mind when calculating the profit margin. Although you have no control over the final price that retailers set, you may want to provide a “recommended retail price” to help ensure that merchants price your goods competitively.
For more on finding that perfect price point, check out the resource below.
The Perfect Price Point from RetailBound, a retail product marketing firm
